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200+ solar agencies
94% verified phone rate
34% → 4% bad lead rate cut
38% renter rate eliminated
Sub-3s CRM push
TrustedForm on every lead
OTP on every plan
Live in 30 minutes
200+ solar agencies
94% verified phone rate
34% → 4% bad lead rate cut
38% renter rate eliminated
Sub-3s CRM push
TrustedForm on every lead
OTP on every plan
Live in 30 minutes
Solar lead generation · Meta + Google

Stop buying dead-end solar leads. Talk to real homeowners instead.

Generate exclusive solar leads with multi-step forms built to qualify intent before your sales team ever makes the call. MakeForms helps solar companies filter renters, verify phone numbers with OTP, and capture TrustedForm-certified consent. Our 4 layer lead qualification engine for solar leads

14-day free trial No credit card Live in 30 minutes
34%
fake phone rate on standard solar forms
↓ Industry avg
94%
verified phone rate with MakeForms OTP
↑ Your forms
38%
of standard solar leads are renters who can't buy
↓ Before MakeForms
Drag to compare

Standard solar form vs MakeForms solar form.

With MakeForms
Verified leads. Real numbers. Every time.

OTP blocks fake numbers at the form. TrustedForm certifies consent. Conditional logic filters bad fits silently.

94%
verified phone rate
Without MakeForms
Fake numbers. Renters. Wasted spend.

Standard forms have no verification. Closers redial dead numbers. Renters book solar demos. CPL math doesn't work.

66%
verified phone rate

Drag to compare lead quality: standard form vs MakeForms.

By the numbers

What solar agencies see after switching.

0
agencies running on MakeForms
0
verified phone rate via OTP
0
qualified pipeline generated
0
close rate vs unverified leads
How it works

From click to qualified lead. In four steps.

Step 01 — Capture

Pull them in with one high-relevance question

Our forms use a multi-step question format that feels fast and easy to complete, especially on mobile. With 70% completion rates, each answer moves your prospect closer to qualification.

  • Mobile-first, built for high volume paid traffic
  • 40+ vertical templates ready to launch
Step 02 — Qualify

Homeowners in. Bad-fit leads out.

Use smart qualification logic to ask homeowner status, ZIP code, roof type, and service area questions, then branch call-to-action based on how qualified the prospect actually is.

  • 100% visual form builder
  • Lead scoring built in
Step 03 — Verify

Fake leads stopped at the source

Add an OTP verification at the end of the form, and witness fake numbers, typos, and low-intent submissions naturally drop off, while serious homeowners complete verification.

  • 94% verified-phone rate vs ~66% standard forms
  • Built in OTP verification feature on all plans
  • Included in all plans - no extra cost.
Step 04 — Certify + Push

Certified leads delivered to your CRM

With a toggle of one button, every submission can include a TrustedForm certificate with timestamped proof of consent attached automatically, mandatory for TCPA.

  • Native HubSpot, Salesforce, and GoHighLevel integrations
  • Webhooks for custom CRM and solar workflows
See all four steps in your own pipeline.

15 minutes. We'll build a sample form for your vertical live and walk through capture, qualify, verify, and certify end-to-end.

Customers

Teams switch to MakeForms when trust, scale and security all matter.

Create a free form
G2 Reviews
4.9
out of 5
Loved by teams building serious workflows.
NorthernStar Milk

"MakeForms has the Canadian data storage and the PIPEDA compliance that really sold us on the switch."

DONNA GERSBACH
Built in, not bolted on

Everything your solar form needs. Built in.

Live lead inbox

Watch verified leads land in real time. OTP status, TrustedForm cert ID, CRM push state — all in one row. Built for agencies running 50+ campaigns at once.

Conditional logic

Visual builder for routing.

Mobile-first

Sub-1 second load on 4G.

Global delivery

Data residency in 6 regions.

API + webhooks

Pipe leads anywhere instantly.

Solar FAQ

Solar lead generation questions, answered.

How do I stop solar leads from being renters?

The easiest way is to ask homeowner status at the very beginning of the form. MakeForms solar templates place the homeowner question on the first step, so renters are filtered out before they ever reach your sales team or CRM.

What’s the average CPL for solar leads in 2026?

Solar lead costs vary based on geography, competition, and channel. Residential solar leads from Meta often range between $35-$60, while Google leads can range from $80-$150. Many agencies use MakeForms to generate exclusive, homeowner-qualified solar leads instead of buying shared aggregator traffic.

How does OTP verification work on a solar lead form?

Once the prospect reaches the phone step, MakeForms sends a 6-digit SMS code that must be verified before submission. This helps eliminate fake numbers, typos, and low-intent leads before they ever reach your CRM.

What are the TCPA rules for solar telemarketing?

Solar outbound calls typically require prior express written consent. MakeForms helps agencies collect and document consent using TrustedForm certificates attached to every verified submission.

Can I use MakeForms for commercial solar leads?

Yes. MakeForms can qualify commercial solar leads using questions like building ownership, monthly electricity usage, square footage, and decision-maker role before collecting contact details.

How fast can I launch a solar lead form?

Most teams launch in under 30 minutes. Start with a solar lead generation template, customize your qualification flow, connect your CRM, and publish. OTP verification and TrustedForm are already built in.
14-day free trial — no credit card

Generate solar leads that your closers actually want to call.

Book a 15-minute demo. We'll build a residential solar form for your geography live — homeowner gate, zip code filter, OTP, TrustedForm. You'll see exactly what 94% verified looks like.

No commitment SOC 2 + HIPAA ready Live in 30 minutes