White-labeled forms your clients can trust
When someone fills out a form, they're sharing personal information with your client, not with MakeForms. MakeForms is a white label form builder that lets organizations deliver a fully branded form-filling experience to their clients. Your logo. Your domain. Your colors.
Your client sees their brand. You manage everything behind the scenes.
What the Agency plan includes.
Why agencies choose a white label form builder platform
Client trust
When a prospect submits a form, they trust the brand on the page. White labeling keeps your agency or your client's brand front and center, creating a more professional and trustworthy experience.
Brand ownership
Your forms, domains, emails, and client portals all carry your branding. Clients never see MakeForms, which means the experience feels like a natural extension of your service—not another third-party tool.
Client management at scale
The Agency plan includes 10 client workspaces, each with its own forms, integrations, users, and settings. Manage multiple clients from one account while keeping their data completely separate.
Your brand at every touchpoint
A white-labeled experience only works when it's consistent. That's why the MakeForms Agency plan removes MakeForms branding from every client-facing interaction and replaces it with yours. Whether someone is filling out a form, receiving a notification email, or visiting a hosted landing page, the experience stays under your brand.
Custom domains for every client
Use your own domain or your client's domain with this custom domain form builder. SSL included and setup takes minutes.
Logos and brand colors
Add your logo, colors, and visual identity to every branded lead form.
Emails from your domain
Lead notifications and form emails come from your domain, creating a consistent experience for clients and prospects.
Consistent agency branding
Every form, workspace, and communication reflects your agency white label branding, not a third-party platform.
Keep every client account completely separate
We give you client workspaces that operate independently, ensuring forms, leads, integrations, and users stay isolated from other accounts. The result is a cleaner experience for your clients and easier management for your team.
One workspace per client
Every client gets their own environment with fully isolated client accounts. Client A never sees Client B's forms, leads, or settings.
Role-based access
Assign admin, editor, or viewer permissions within each workspace so clients only access what they need.
Separate forms and integrations
Each workspace has its own forms, CRM connections, automations, and settings while you manage everything from a central agency dashboard for leads.
Simple billing management
Receive one consolidated invoice for your Agency plan and manage client billing however you choose.
Every MakeForms feature. Fully white-labeled.
Every client workspace on the Agency plan gets access to the same lead generation, compliance, and qualification tools available across MakeForms, all under your brand.
OTP verification and TrustedForm included
Enable OTP white label phone verification and TrustedForm-certified consent on any form.
HIPAA compliance for healthcare clients
Support healthcare, Medicare, dental, and telehealth organizations with white label HIPAA forms, PHI handling, and BAA coverage where required.
40+ industry templates
Ready-to-use templates for solar, roofing, mortgage, insurance, Medicare, and other lead generation verticals.
Qualification logic and lead scoring
Build advanced workflows with conditional logic, silent disqualification, routing rules, and score-based lead distribution.
What agency owners say about white-labeling MakeForms.
I recently got a demo and my mind was blown. It's a "Mercedes" of forms. Got all the bells and whistles.
I needed a PIPEDA compliant form maker that could handle single forms for multiple clinic locations. I had a couple of development requests in order for it to meet our needs. The development was quick, and exactly what we asked for.
MakeForms has been instrumental in building out forms to utilize within my business to collect feedback, screen leads, and more. I love that the forms can be built with logic, can be branded, and built with workflow automations.
White label form builder questions, answered.
What is a white label form builder?
How many clients can I have on one Agency plan?
Can each client have their own domain?
Do clients get HIPAA compliance on the Agency plan?
Can clients log in and manage their own forms?
How are client accounts separated?
What features are included in the Agency plan?
Launch your own white-labeled lead qualification platform.
Book a 15-minute agency demo. We'll set up a white-labeled workspace live, configure a client domain, and show you exactly what your clients will see under your brand.